Collection: Toys

Kids toys and childrens toys should suit a child's age and what these children toys and toys australia families love offer — what they enjoy — building, pretending, creating, puzzling or cuddling. Matching a toy to the child's stage matters both for safety and for how much they'll play with it, since a toy pitched too young among toys for kids, bores them and one too advanced frustrates them. Think about their age, what they're drawn to, and when buying kids toys online, check the age rating, which reflects safety as much as skill.

How do you choose a toy for a child's age?

Every toy carries a recommended age, and it's worth following. The age rating reflects safety — small parts that could be a choking hazard for under-3s — as well as the skill level the toy suits. A toy matched to the child's stage gets played with; one too advanced frustrates, one too young bores. For babies and toddlers, avoid small parts. For older children, match the challenge to their ability. Check the age rating and the child's interests together, and the toy lands well.

What toys suit different ages?

Toys broadly sort by developmental stage:

• Babies: rattles, teethers, soft toys and high-contrast toys for the senses.
• Toddlers: stacking, shape sorters, ride-ons, and simple imaginative play.
• Preschoolers: building blocks, puzzles, craft, dress-ups and pretend play.
• School age: board games, construction sets, science kits and hobby toys.

What toys help a child learn?

Many toys build skills through play without feeling like lessons. Building blocks and construction toys develop problem-solving and fine motor skills; puzzles build patience and spatial thinking; art and craft grow creativity and hand control; board games teach turn-taking and strategy; pretend play builds language and social skills. Open-ended toys that can be used many ways tend to hold interest longer than single-purpose ones. Choose a mix across building, creating, puzzling and pretending, and children learn a broad range of skills while simply playing.

Common questions

How do I choose an age-appropriate toy?
Check the recommended age on the toy, which reflects safety (small parts for under-3s) and skill level. Match it to the child's stage and interests so the toy gets played with rather than outgrown or found too hard.

What toys are safe for babies?
Toys with no small parts that could be swallowed, made from non-toxic materials, and easy to clean — rattles, teethers, soft toys and large, simple shapes. Avoid anything under-3 rated for a baby.

What are open-ended toys?
Toys that can be played with many ways, like blocks, figurines or play sets, rather than doing one thing. They tend to hold a child's interest far longer and grow with them.

What toys help kids learn?
Building blocks, puzzles, craft, board games and pretend play all build skills — problem-solving, creativity, patience, strategy and language — through play. A mix across these covers a broad range.

Can I pay for toys with Afterpay?
Yes. You can split it with Afterpay, Zip, Klarna or PayPal Pay in 4. Our toys start from $23, which is four fortnightly payments of about $5.75.

Explore more toys

Browse by what your child loves. Try building blocks for construction, puzzles for problem-solving, and wooden toys for classic play.

A $23 toy splits into four fortnightly payments of $5.75 with Afterpay, and Zip, Klarna and PayPal Pay in 4 do the same. Every order ships from our Australian warehouse, dispatched within 1–2 business days, with a 12-month warranty and 30 days to return it. We're a family-run Australian store, going since 2016, rated 4.66 out of 5 across 5,363 reviews.